NEW R&A CAMPAIGN TO GET WOMEN & GIRLS INTO GOLF

The R&A has launched a new #FOREeveryone campaign, which is aimed at attracting more women and girls into golf.

 

Launched by The R&A in connection with the Women in Golf Charter, #FOREeveryone is the start of a long-term programme of support for the industry and will begin with the distribution of a toolkit resource, designed to provide guidance on operational and marketing improvement to help attract more women and girls to the sport.

The campaign is supported by England Golf, Golf Ireland, Scottish Golf and Wales Golf, as well as The PGA and Golf Club Managers Association, and represents a cohesive drive by the national associations to create a more inclusive culture, nurturing greater female participation and encouraging more women into roles within the golf industry.

The Chief Executive of The R&A, Martin Slumbers, said:

"We believe that golf has to do more to speak to a female audience and ensure that we have better levels of participation and employment in the golf industry. There are some good examples of best practice but, if we are to adequately address these issues, it will require a shift in culture among many more golf facilities to become more accessible, appealing and inclusive."

"The #FOREeveryone campaign and the toolkit and assets, which have been distributed to golf clubs across Great Britain and Ireland today, seek to address that issue head-on by ensuring clubs have the knowledge and materials to help them to evolve."

"Launched as part of the Women in Golf Charter, we hope that #FOREeveryone can inspire tangible change and provide a supporting mechanism for clubs well into the future."

"The more women and girls we can get playing the game, the more diverse we can make the game, the more family orientated we can make the game, the greater success the game will have."

The new initiative has been welcomed by The R&A Golf Ambassador and 2018 Women's British Open champion, Georgia Hall, who said:

"I try my utmost to be the best role model I can be for young juniors and I think it is extremely important to get more women, girls and boys into golf."

"I think #FOREeveryone is a great initiative and, if we can increase participation within the game, that would be amazing."

Further initiatives, including a drive to encourage lapsed and non-golfers to give the sport a try, will be unveiled in the coming months.

To find out more click on the link: https://www.randa.org/FOREeveryone